Authors & Reviews

All authors, whether well known and traditionally published or an independent (indie) self-publishing one, value reviews. Without question these assist discoverability. They may also form the backbone for some publicity and marketing campaigns. In many ways they have taken over the role of word-of-mouth recommendations that used to be the mainstay for discoverability. Whether an … More Authors & Reviews

Pinterest for Authors

Not another account to manage! No doubt many self-publishing authors will react that way. Life is hectic enough with having not only to write, format and publish but also publicise and market books. On top of which there is the need to constantly interact with readers, fans, followers, customers etc. No matter the perspective taken, … More Pinterest for Authors

BookBub Events

No doubt many fellow authors, as well as readers, will have heard of BookBub and how any book included in one of its events appears to, always, do well on the day and after. It therefore seemed appropriate to ask someone who has succeeded in getting a book included in such an event to share … More BookBub Events

Author Press Kit

As the topic of Media Kit has been previously considered some may ask: Why this discussion about a Press Kit? This will be clarified in a moment. Also, just in case some readers are thinking it: The fact that press kits are now more commonly referred to as media kits has been covered in the … More Author Press Kit

Media Kit

Media Kit is the modern term for what used to be commonly referred to as a Press Kit. Traditionally press kits comprised a set of pre-packaged materials for distribution to members of the press and media for promotional purposes. These used to be created in physical form for posting to journalists, presenters, editors (newspaper/magazine) and … More Media Kit

Book Selection

In Readers Selection Processes the overall influences to book purchasing were considered. In this article, the more immediate motivations will be contemplated. Naturally, everyone is different and have varying likes, tastes and appreciations. Consequently, most will read the following subjectively rather than objectively. (In fairness, it must be acknowledge some of the comments are down … More Book Selection

Writing Reviews

Though this discussion will concentrate upon the writing of book reviews, many of the principles will apply equally to the writing of reviews for other products. Who reviews are for and what readers would like to gain from them has been previously discussed in Reviews – What Wanted? This discussion is intended to enlarge upon the … More Writing Reviews