Character Interviews

  The following text is based upon a guest post contributed by T. R. Robinson to the Library of Erana blog.     Just to clarify: Character interviews are interviews with the primarily fictional protagonists and characters in a story. Of course, these may also be conducted with ‘real’ characters but where a book has … More Character Interviews

Gmail: Confirmation Messages; Wrongly Sent; Recovery; Snooze

In a previous article Understanding Gmail the differences between traditional e-mail systems and Google’s Gmail and how each operates were considered. That gave rise to some additional reader questions and enquiries. Naturally, there is a lot more to the subject than may be concisely discussed in a single article, unless the reader wishes to be … More Gmail: Confirmation Messages; Wrongly Sent; Recovery; Snooze

What is Author Brand?

Definition ‘A type of product manufactured by a particular company under a particular name.’ (Oxford Dictionary) ‘An identifying symbol, mark, logo, name, word and/or sentence that companies use to distinguish their product from others.’ (Investopedia)   Brand creates an awareness, recognition and appreciation. It is the way people are made to feel about the person/company … More What is Author Brand?

Understanding Gmail

Though Google’s Gmail is a popular e-mail service it is probable many users do not really comprehend how fundamentally different the system is to other well known ones such as Yahoo, Outlook (Hotmail); AOL, etc. The differences need to be understood to avoid errors that could have serious impact. Much of the confusion comes from … More Understanding Gmail

Free Landing Pages

In a previous article Landing Pages the overall concept of such pages was considered and discussed. One primary conclusion reached was ‘Overall, considering the costs involved, landing pages are most appropriate for those who run regular marketing campaigns and, of course, have the resources to do so. For indie authors, who usually just wish to … More Free Landing Pages