Seasonal Marketing

Marketing, for many authors, is an evil and sometimes terrifying concept. They would rather be left to get on with their writing and to live the quiet life of an introvert. However, like it or not, marketing is a necessary component in an author’s toolbox. How else will readers know their book(s) exist unless they … More Seasonal Marketing

Genre – Defined

Authors and readers frequently refer to a book as falling within a specific genre but does everyone truly understand what a genre is? Do they understand what type of work each genre encompasses? Prior to considering a variety of genre it is worth understanding what the word itself means. ‘Style of art or literature.’ (Oxford … More Genre – Defined

What is a Blurb?

This topic was originally intended to form part of an overall article within which the variances between blurb and synopsis would be considered. However, it quickly became evident the eventual length of such an article would be unwelcome. The decision was therefore taken to consider synopsis’ and blurbs’ separately. What is a Synopsis? has already … More What is a Blurb?

Character Interviews

  The following text is based upon a guest post contributed by T. R. Robinson to the Library of Erana blog.     Just to clarify: Character interviews are interviews with the primarily fictional protagonists and characters in a story. Of course, these may also be conducted with ‘real’ characters but where a book has … More Character Interviews

Gmail: Confirmation Messages; Wrongly Sent; Recovery; Snooze

In a previous article Understanding Gmail the differences between traditional e-mail systems and Google’s Gmail and how each operates were considered. That gave rise to some additional reader questions and enquiries. Naturally, there is a lot more to the subject than may be concisely discussed in a single article, unless the reader wishes to be … More Gmail: Confirmation Messages; Wrongly Sent; Recovery; Snooze