Media Kit is the modern term for what used to be commonly referred to as a Press Kit. Traditionally press kits comprised a set of pre-packaged materials for distribution to members of the press and media for promotional purposes. These used to be created in physical form for posting to journalists, presenters, editors (newspaper/magazine) and … More Media Kit
This discussion will focus upon authors finding an appropriate audience/readership for their book(s). Generally, though not exclusively, most authors, unless the genre for their book is very specific and fits into a niche market, are unsure of the type of reader to aim for. Many simply consider their book is for the ‘general’ public. However, … More Finding the Right Audience
There is no question social media and blogging are, in these internet orientated days, the most popular avenues of communication. It has to be said, probably to the detriment of face to face interaction. As a result many do not bother with, or question the need for, a website. They do not consider there is … More Why have a Website?
The decision primarily depends upon intended purposes, aims and goals for the account. The topic will be principally considered from the perspective of an independent (indie) author and their use of Facebook for promotional/marketing purposes. Nevertheless, there will be elements that would apply equally to entrepreneurs of any type of business. Principle difference Profile: Essentially … More Facebook – Profile or Page?
Whether you are a new visitor to this website or already a regular reader/follower you are very welcome. It is hoped you will find all available, and subsequent, content of interest and help. If you have a particular area of interest, relevant articles and posts may be located either from the ‘Categories’ list to the … More New to T. R. Robinson Publications?
After a longer than expected period of inactivity, it is intended, hoped, to recompense regular updates in the coming week (commencing 9 October 2017). Author related: book writing; publishing; technical; etc. articles and posts on Tuesdays. Reader orientated: articles; reviews; interviews; etc. on Fridays. Apologies are extended to regular readers of, and visitors to, the … More Reactivation
Owing to a number of factors it is necessary to temporarily suspend further activity in this website for a short period. At present it is not possible to state how long this will be for but the intent and hope is it will be of short duration; a matter of weeks (hopefully). Apologies are extend … More Temporary Suspension of Activity
No doubt, like the writer, many independent (indie) authors will have noted Pinterest’s introduction of ‘Buyable Pins’ (Pins from which a user may directly purchase an item) with interest. After all, most authors, whether indie self-publishers or traditionally published, are constantly looking for additional ways to engage with their fans and readers. And, if there … More Pinterest – Buyable Pins (Selling from Pinterest)
The majority of ‘book orientated’ internet users will more than likely have heard of Wattpad even though they may not have used the site. What is Wattpad? Originating in 2006, it is a free online storytelling community where writers of all sorts may submit their works: essays, articles, novels, short stories, etc. The site has … More Wattpad
This article is not intended to decry the knowledge or abilities of readers. As with other semi-‘technical’ information published in this website , the intention is to inform readers of some matters that lie behind what is often taken for granted or even not considered. Nevertheless, it seems wise to have some knowledge of how … More Domain Names