What is Author Brand?

Definition ‘A type of product manufactured by a particular company under a particular name.’ (Oxford Dictionary) ‘An identifying symbol, mark, logo, name, word and/or sentence that companies use to distinguish their product from others.’ (Investopedia)   Brand creates an awareness, recognition and appreciation. It is the way people are made to feel about the person/company … More What is Author Brand?

Feedly – A NewsFeed Tool

Research; Keeping up-to-date with latest news; Finding blog topics; etc. are activities many online users regularly undertake, frequently daily. Authors are no exception. Sources for such information are naturally varied and, in these days of virtually unlimited availability, vast. Users may soon find themselves overwhelmed and distracted. There is a lot of very interesting and … More Feedly – A NewsFeed Tool

Using Social Media Scheduling Software Effectively

  Two previous articles considered the matter of social media scheduling:   Social Media Scheduling reflected upon the usefulness of having a scheduling system; and Scheduling Software looked at a couple of available options for auto-scheduling. This article is an extension to both and aims to help users gain the most from their scheduling systems … More Using Social Media Scheduling Software Effectively