Making the Most of Pinterest – Part 2: Hashtags

Note: For those who prefer to read through uninterrupted, the previous articles mentioned and linked to within the text below are also available from the linked list at the end of this article. This is the second article relative to using Pinterest to the best advantage. The first, Making the Most of Pinterest – Part … More Making the Most of Pinterest – Part 2: Hashtags

Making the Most of Pinterest – Part 1: Keywords

Note: Various relevant and related articles are linked to from within the text below. However, for those who prefer to read through uninterrupted, a complete linked list is provided at the end. This, the first of two articles relative to using Pinterest to the best advantage, looks into Keywords. The second Making the Most of … More Making the Most of Pinterest – Part 1: Keywords

The Difference between Publicity and Marketing

Due to advancing social media usage clarity between what publicity and marketing are has become blurred. Many now use the terms synonymously however, they fulfil different functions, or should. This article aims to clarify the issue and help authors in particular understand how to employ each. Note: Though it is principally authors this is being … More The Difference between Publicity and Marketing

Writer’s Digest – Personal Essay Awards Competition

This competition has closed. Nevertheless, Writer’s Digest continues to run frequent competitions. Click the icon below to access information. In January 2020 notice was given, due to lack of interest, competition notifications would no longer be published in this website. To date that policy has been adhered to. However, details of a new awards competition … More Writer’s Digest – Personal Essay Awards Competition

Using Social Media Scheduling Software Effectively

  Two previous articles considered the matter of social media scheduling:   Social Media Scheduling reflected upon the usefulness of having a scheduling system; and Scheduling Software looked at a couple of available options for auto-scheduling. This article is an extension to both and aims to help users gain the most from their scheduling systems … More Using Social Media Scheduling Software Effectively

Author Press Kit

As the topic of Media Kit has been previously considered some may ask: Why this discussion about a Press Kit? This will be clarified in a moment. Also, just in case some readers are thinking it: The fact that press kits are now more commonly referred to as media kits has been covered in the … More Author Press Kit

Media Kit

Media Kit is the modern term for what used to be commonly referred to as a Press Kit. Traditionally press kits comprised a set of pre-packaged materials for distribution to members of the press and media for promotional purposes. These used to be created in physical form for posting to journalists, presenters, editors (newspaper/magazine) and … More Media Kit