Marketing and finding time for it is, for many authors, irrespective of whether they are self-published or traditionally published, a bane. It is often a source of irritation because writing time has to be sacrificed to attend to it. Nonetheless, it is a necessary element in the authoring process. Without it how are readers to … More Making Time for Marketing
Undoubtedly responses to this question will be varied. Summer holidays are a period when people like to take a break from their normal run-of-the-mill daily lives, or at least that is the theory. The principal aim is to relax and have fun: with family, where they have one; with friends; or sometimes alone (‘Getting away … More Are Summer Holidays a Time to Promote Books?
New Year Resolutions are to all intents and purposes gimmicks which, as many will attest, tend to fail within a month or two. Nevertheless, this does not decry the reality of such a time of year focusing the mind upon the future. Authors may well find the season an appropriate occasion for considering their schedules … More The Way Ahead (2019)
Two previous articles considered the matter of social media scheduling: Social Media Scheduling reflected upon the usefulness of having a scheduling system; and Scheduling Software looked at a couple of available options for auto-scheduling. This article is an extension to both and aims to help users gain the most from their scheduling systems … More Using Social Media Scheduling Software Effectively
In a previous article Social Media Scheduling the usefulness of, if not to some extent the necessity for, a scheduling system was discussed. This article, that centres primarily upon the availability of third-party scheduling software, is a follow-up to that discussion. As any internet search will reveal, there are a substantial number of companies offering … More Scheduling Software
Definitions Though undoubtedly obvious, it may help to define what is generally understood by the term ‘schedule’: – ‘A programme or timetable of events.’ (Oxford English Dictionary) – ‘Plan for a particular time.’ (Oxford English Dictionary) – ‘A series of things to be done or of events to occur at or during a … More Social Media Scheduling